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Provincial Funding to Support Ontario’s Farm to Consumer Sector

June 10- (Niagara, ON) With the support of the provincial government, Ontario’s leading farm to consumer association is going through some exciting changes that include a new name, new logo, new website, and the launch of a five-year strategic plan. Formally known as the Ontario Farm Fresh Marketing Association, the member driven organization will now...

2020 OFFMA Awards

Making the most of a pandemic year, OFFMA members are celebrated for their adaptability and persistence. We all know 2020 will be a year we won’t soon forget. So many changes, pivots and adaptations happening all year through. The OFFMA Board decided that because it was such a different year for the direct farm marketing...

Marketing to Staycationers

Summer is holiday season but as Canadians we can’t leave the country and, in some cases, we can’t even visit other provinces this year. Parents are desperate to have something for their kids to do since they have been home since the middle of March. RV sales have gone through the roof and it is...

Stars shone brightly last night

Wednesday, February 19, 2020 Ontario Farm Fresh held their Annual Awards Gala at 13th Street Winery last night and a few stars were highlighted in the direct farm marketing industry. The Leadership Award was presented to Jim and Leslie Forsythe from Forsythe Family Farms. Forsythe Family Farms has been a member of OFFMA since 1988....

Maple Braised Veal Roast with Two Potatoes

Stave off the chill of winter with this comforting pot roast. Make your own “sugar shack” meal with this moist and tender roast with a hint of maple. Add a puffy omelette and baked beans for the full experience.

Farm Fresh Awards Keep Coming

Niagara Falls – Tuesday, February 16, 2016 Niagara Falls – Each year since 2007, on-farm direct marketers gather to celebrate excellence in their industry and share in the successes of their fellow farmers. This year is no exception for the Ontario Farm Fresh Marketing Association’s (OFFMA) Awards Banquet. Over the years the number of awards...

A Taste of Spring Pudding

4 cups (1 litre) fresh rhubarb 3 medium Ontario apples 1 pint (500ml) fresh Ontario strawberries 2 cups (500ml) water 1/2 to 3/4 cup (125-188ml) Ontario maple syrup 1 tsp (5ml) vanilla 1 1/2 cups (375ml) plain yogurt Rinse the fruit. Cut the tough ends off the rhubarb; peel and core the apples, hull the...

Farm visit do’s and don’ts or “Farm Etiquette”

You are visiting a working farm and a business. You are a guest on the farm. Please respect any rules and signs displayed at the farm. Leave your pets at home unless the farm specifies that pets are welcome. Most farms have their own animals. Park your vehicle in designated areas only. For your own...

Preparing to visit a farm checklist

Call ahead or check the web site to sure the variety of fruits, vegetables and/or other specific products you want are ready and available. Morning and evening are cooler and more comfortable if you are picking your own produce. Wear comfortable clothing and shoes appropriate for the weather conditions. Rubber boots may come in handy....

About

The Association’s Mission is to provide knowledge and leadership to grow the farm fresh experience. Ontario Farm Fresh Marketing Association (OFFMA) was founded in 1973 as a not-for-profit, educational, and promotional organization. Its general membership is made up of dedicated Ontario farmers with a keen interest in promoting the direct farm sales industry (which includes on-farm markets and pick-your-own operations) and encouraging improvements and maintaining integrity in the industry.


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